01 · THE CHALLENGEWhat the practice was facing.
Malthouse Vets did not set out to find an IT company. While owner Natalie Morris was researching a new practice management system, she phoned Jack by accident, heard what Veterinary IT Services did, and decided she did not need it.
It turned out she did. Carrying on without proper IT support became, in her words, a bit of a disaster: a busy practice running on technology that nobody owned end to end, with problems and no clear person to call.
Having crossed paths with Jack again at a few conferences, she reached out, this time to ask for help. Looking back, her advice to other practices is simple: you don't think you need it, but you probably do.